Denham is a design house for denim – it’s a new brand and a new breed of denim, using Hiro Japanese selvedge denim crafted in Japan to produce quality jeans.

Denham is created and designed by Jason Denham, an iconic figure on the Amsterdam Denim scene, with almost 20 years of denim experience behind him. Jason, a cofounder of Blue Blood, has played an instrumental role in putting Amsterdam on the international map as a centre of denim excellence. 

The new Denham Gallery store in Amsterdam’s Prinsengracht showcases the latest Denham collection with everything from skinny fits to loose fits for men and women. It is also a Denim Centre with lots of interesting stuff for denim enthusiasts – including Denham’s take on Vintage Luggage, accessories such Saki, videos on how Denhams are made, an exhibition of original vintage denims from Jason’s private collection and more!

You can even make your own Denhams – at the Blue Salad Bar! Just select your preferred leather and metal accessories, fill in your details on the salad bar ticket and your individual custom made jeans will be ready in seven days!